Add A Premium Industrial Filtration Line Your Competitors Don't Have
Your region may still be available. But not for long.
The industrial air filtration market is full of products that look the same, perform the same, and sell on price alone. ESPi is different, a premium electrostatic oil mist and fume extraction system backed by a European manufacturer with 50,000+ installations worldwide, now available to authorised US dealers for the first time. Better technology. Better margin. And a product worth having a conversation about.
Authorised dealer positions are allocated by region. We're selective about who we work with.
Tired Of Selling The Same Products As Everyone Else?
Commodity Competition
Every distributor in your market carries similar filtration products. Your customers get three quotes that look identical and buy on price. There's no conversation, just margin erosion.
No Differentiation
When your portfolio looks like your competitor's portfolio, the only lever you have is price. Cutting margin to win business isn't a growth strategy, it's a slow decline.
Customers You Can't Help
CNC machine shops, manufacturing facilities, and defence contractors all have oil mist and fume problems that standard filtration products don't solve well. You're leaving those conversations, and that revenue, on the table.
Right now, there are distributors in other regions having the ESPi conversation with your customers' competitors. The question is whether you're having it too.
The ESPi. A Product Worth Talking About.
Industrial electrostatic precipitation technology. Up to 99% efficiency. Machine-mounted or centralised. The product your customers with CNC machines, grinding operations, and fabrication lines actually need.
Up to 99% filtration efficiency, removes oil mist, smoke, and metalworking fumes at source
Directly machine-mounted, compact, minimal footprint, no ductwork overhaul
Optional HEPA after-filter, supports workshop recirculation applications
Modular and scalable, from a single CNC machine to a full production facility
Low maintenance, washable, reusable collection plates
OSHA compliant, supports PEL compliance for metalworking fluids (29 CFR 1910.1000)
Priced below comparable alternatives, better margin, easier customer conversations
Your customers with CNC machines have an oil mist problem. Most of them don't have a good solution yet. ESPi is that solution, and you could be the one bringing it to them.
Authorised dealer positions are being allocated region by region. Once your region is taken, it's taken.
What It Means To Be An Authorised ESPi Dealer
Regional Exclusivity
Authorised dealers are allocated by region. We work with one primary dealer per area, so your investment in the product isn't undermined by a competitor carrying the same line.
Healthy Margin
ESPi is priced below comparable alternatives in the US market. That means you can be competitive on price AND protect your margin, without the race to the bottom.
Demo Unit Programme
Every authorised dealer receives a demo unit. Because nothing closes a CNC shop conversation faster than putting the product in front of the customer. We cover the setup, you cover the conversation.
Full Sales Training
We train your sales team on the product, the applications, the competitive comparison, and the customer conversation. You don't need to be a filtration engineer to sell ESPi effectively.
Technical & Submittal Support
We provide full technical support, product data sheets, and submittal documentation for every project your customers need to specify. You're never on your own with a technical question.
Marketing Materials
Co-branded marketing materials, product literature, and digital assets, ready to use with your existing customers and prospects. We make it easy to introduce ESPi to your network.
Is This The Right Fit For Your Business?
We're looking for dealers who already have relationships with the customers ESPi serves.
Engineering & Filtration Suppliers
You already sell into manufacturing facilities, machine shops, and engineering operations. Your customers have oil mist problems. ESPi is the premium solution that completes your filtration portfolio.
Machine Tool Dealers
You sell CNC machines, tooling, and accessories to the same shops that generate oil mist problems. ESPi is the natural add-on conversation, and a recurring revenue stream from consumables.
Industrial MRO Distributors
You supply maintenance, repair, and operations products to manufacturing customers. ESPi fits naturally alongside your existing range, and opens up conversations about air quality compliance that your competitors aren't having.
If your customers run CNC machines, grinders, or fabrication operations, they need ESPi. The only question is whether they hear about it from you or from someone else.
Check If Your Region Is Still Available
We allocate authorised dealer positions by region and we're selective about who we work with. Fill in the form below and we'll come back to you within one business day to discuss whether there's a fit, and whether your region is still open.
Backed By A Manufacturer With 40+ Years Of Proven Technology
leading Manufacturing
Backed by a European manufacturer and global market leader in commercial and industrial air filtration since 1984. 50,000+ installations across commercial kitchens, manufacturing, aerospace, defence, and healthcare worldwide.
US-Based Distributor Support
Total Filtration USA is your US-based point of contact, handling distribution, dealer support, technical queries, and logistics. You're not dealing with a UK time zone for every question.
A Product That Proves Itself
ESPi's performance speaks for itself. Up to 99% efficiency at source. Low maintenance. OSHA compliant. When your customer sees it working on their shop floor, the conversation about the next machine, and the one after that, takes care of itself.
Distributors in other regions are already in conversation with us. If your region matters to you, now is the time to move.
Your Region Won't Stay Open Forever.
We're building a network of authorised ESPi dealers across the US, region by region. Once an area is allocated, it's closed to new dealers.